Minimum advertised price (MAP)
MAP is the lowest price at which a FlexRX product may be ADVERTISED. It is not a resale price: you are free to sell at any price you choose, and to quote any price you like in person, by phone, or in a private written quote to an individual customer.
MAP for each product is its current published retail price on www.myflexrx.com, unless we notify you in writing of a different figure. We publish MAP changes to every active wholesale account at least fourteen days before they take effect.
Advertising includes any publicly visible price: your website, marketplace listings, paid search and social ads, email campaigns, printed material, in-store signage, and any price a shopping comparison engine can read from your site.